Digital Marketing Strategy
Online Marketing Services Proven to Increase Leads, Sales, & Revenue
A digital strategy involves us understanding your target market and allows us to build a plan that will place your brand in front of them. A good digital strategy utilises a number of tools and techniques to ensure you see a return on your investment.
A digital marketing strategy might involve:
- Updating your website
- Running an SEO campaign to get your website up to the first page of Google
- Running a social media campaign
- Create a paid advertising campaign (PPC)
- Produce a number of marketing videos promoting your business
Competitive Analysis
Brightvue will examine exactly how well your competition are doing and how we can ensure we capture the traffic that they might currently be getting.
Content Marketing
We offer another essential service which is Content Marketing and this involves us creating high quality content to use online with the key focus being SEO and conversions.
Email Marketing
Email marketing is great way to engage with new and existing clients on a regular basis keeping them up to date with the latest news or new products offerings.
Social Media Marketing
Social Media Marketing is a great way to effectively drive traffic to your website and is an ideal companion to our SEO strategy. This is a key service to achieve high conversion rates.
Paid Adverts or PPC
Paid Adverts like Google Ads or Facebook Ads are a way to get some quick wins for your business. You are effectively paying for leads while your SEO campaign is moving forward.
Website Design & Development
Your website should be the central location and essential to your digital marketing. You don't want your website to be the weak point of your digital marketing and the key to selling your products or services.
Search Engine Optimisation (SEO)
Implementing an effective SEO Strategy is key to people locating your business. Not just locally but nationally or globally in some cases. We have a proven formula that works and over time will get your business visible to your target market.
Branding & Brand Management
Your brand is the face of your business and it's what people will associate with you so it's important that it represents your vision and protecting it is essential. It's going to be with you for a long time so it needs to be right.
Video Marketing
Sometimes all it takes is an effective marketing video to really generate more leads for your business. Don't underestimate the power of a good video. Think about a good advert you see on the TV, it works just the same online.
Review Management
When you buy online, you always read the reviews. Let's face it, if you see to many negative reviews then you jump to the next product so having 5 star reviews is the key to selling your products.
All of these resources, when managed properly can help to take your business to the next level. This is why picking Brightvue to develop your digital strategy is key to your success.
Helping you capture leads
Today, consumers are connected to the web 24/7 and spend at least 6 hours per day consuming digital media.
Turning these online consumers into paying customers is our goal. Brightvue Digital offer a top-rated marketing service to help you develop a digital marketing strategy that will help to turn your website into a revenue engine for your business.
Your website is a key asset in your business and will serve as your online sales agent, running 24/7. Your sales agent can speak multiple languages and serve customers in multiple countries if requested to.
Building a quality website is one element of a digital marketing strategy. The key is getting people to find it! That’s where we can help you. We will create an digital marketing strategy that will help to drive quality leads to your website and convert those leads into sales.
