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Native apps and Webapps are tools that businesses use to nurture leads and open doors to a range of opportunities. Technology has undoubtedly influenced how we operate and manage our lives, both in our personal life and in our business life. We rely on mobile apps for everyday tasks and to conduct business operations – proving application development is the future of convenience.
Businesses are benefiting from applications as they’re now able to spin their wheels with greater efficiency while allowing customers access or dibs on new products and services, applications offer a platform where your customers can preview their interest before investing in your business.
But what exactly are these apps? How are they built? What are the benefits? What’s the difference between native applications and webapp?
In this week’s blog post, we address all these questions and help you discover if your business need an app.
Application development has proved itself a godsend to the time-starved users of the modern world. With its ability to save users’ preferences and automatically take proactive actions on their behalf, it provokes the decision-making process. It’s simple, the easier you make it for the user to browse your products/services, the more likely they are to convert.
Native Application development is often the preferred choice for mobile app development as it enables developers to offer users a fully integrated and tailored experience for a specific platform. Native apps leverage all the device capabilities, like access to Notifications, GPS, Camera, and more – providing an engaging user experience that other frameworks just can’t match. While the upfront effort to create a native app is slightly higher, it is often offset by a range of benefits that come from creating an optimised product.
Native apps have the unique ability to fully utilise the operating system and its features, accessing the direct hardware like a charm. This means that apps can process faster, resulting in an amazing user experience – native apps can make all the difference when it comes to robust performance.
Native application development utilizes recognized design principles within each specific operating system to create a unique touch-enabled experience based on user input and output. Native mobile app users benefit from this streamlined approach because they are able to interact with their apps immediately without the need for additional learning time.
Wherever, whenever, the user will have access to your products and services. So your users can browse whenever is convenient to them and there’s no restrictions on accessibility.
Webapps work through a web/mobile browser, delivering application programs to remote servers via the Internet. Webapps can be used to create interactive experiences, improve customer service platforms, and optimise communication channels between you and you customers. Webapps are a great addition to your website and can lead them to thinking more in depth about investing in your business. It also shows your customers that you’re there to support them throughout their journey by providing them with the right tools and information they need.
Webapps cut the overall development of creating the app and placing it onto an app store. However, the extra costs of a native app as it shows your customers you have initiative and have thought about ease of use. How many times do you go on your phone throughout the day? Every time your customer uses their phone, they will see your application and it’ll trigger a thought.
Webapps aren’t on the app store, you won’t have to go through any approval process to get your webapp out there. This means you can release your app on whatever format you choose, whenever you like. Although you will need maintenance to run your Webapp successfully, it’s easier to make changes and takes less time.
Webapps are a great addition to your website and can lead them to thinking more in depth about investing in your business. It also shows your customers that you’re there to support them throughout their journey by providing them with the right tools and information they need.
It’s our belief that if we are able to utilise all of the tools in our digital toolbox, we can sculpt the perfect solution to help your business grow and succeed online. Let Brightvue make your business shine in the digital glory it deserves.
Get in touch with us and let us know about your requirements. We will get back to you as soon as possible.